Incentive Ventures
Faurholt family's Single Family Office · London, United Kingdom
$500M estimated AUM
AUM figures are estimates compiled from public sources. How we source our data.
About Incentive Ventures
Incentive Ventures is the London-based private investment office of the Faurholt family, whose wealth derives from founding, scaling and exiting companies internationally. The office is associated with Danish serial entrepreneur Mads Faurholt-Jorgensen, who co-founded the London venture firm Nova Founders Capital and previously served as a managing director at Rocket Internet and head of Groupon's Asia operations. Deploying only the family's own capital, Incentive Ventures runs high-conviction, actively managed strategies spanning venture capital, growth equity, private equity, real estate, public markets and hedge funds, backing founders and investors with a long-term, permanent-capital horizon. Assets are put at roughly $500M on a third-party estimate.
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Frequently Asked Questions
What is Incentive Ventures?
Incentive Ventures is a single family office associated with Faurholt family, based in London, United Kingdom.
Where is Incentive Ventures located?
Incentive Ventures is based in London, United Kingdom.
How much does Incentive Ventures manage?
Incentive Ventures is estimated to oversee approximately $500M in assets. As a private family office it files no public AUM disclosures, so figures are third-party estimates compiled from public sources.